Traders told to be wary of adverts scam
BUSINESSES and traders in Staffordshire are being warned about a publishing scam which offers advertising opportunities in magazines that don't exist.
Staffordshire County Council's trading standards team and Staffordshire Police have had a number of complaints from local businesses and traders, including farmers, who have been approached by fictitious companies offering phoney advertising.
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WARNING: Pat Corfield says firms are being conned into taking out adverts.
Traders appear to be cold called by organisations claiming to be working with the police and other agencies. They are offered attractive advertising opportunities in magazines and booklets which claim to support either emergency services, schools, or health and safety awareness initiatives. Traders are then asked to pay for the advertising.
Pat Corfield, Staffordshire County Councillor and cabinet member for communities and culture, said: "Our trading standards team has checked with Staffordshire Police, who have told us that to their knowledge no such publications exist or have been commissioned by them.
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"This sounds like a clever scam designed to con traders into taking out adverts in magazines and booklets that don't exist."
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