Striker found life hard in England
FORMER Stoke striker Vincent Pericard retired from the game at just 29 after suffering from depression.
The Cameroon-born Frenchman set up EWM with Stone-based performance consultant John Duncan, to help foreign footballers integrate into the English lifestyle.
Pericard, who arrived in England when he was 21, struggled to make a name for himself under Harry Redknapp at Portsmouth.
And life at Stoke from 2006 to 2009 got so bad that he asked Tony Pulis to drop him.
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Pericard's time at Stoke was also blighted by two short stays in prison after he was convicted of falsely claiming his stepfather was driving his car when it was clocked for speeding.
He told The Sentinel in April: "If I had been guided by somebody I trusted, which is what we want to do for players, then I wouldn't have gone to prison."
Journalist Jack Preston, who met Pericard during his time at Portsmouth, works as the firm's PR and media manager.
He said: "When I first spoke to Vincent I realised how much he loved football but his experiences here made it very difficult for him, and there are lots of other players in a similar situation."
"EWM is really all about the welfare of the footballer and their family away from the field."