Park gives early Christmas gift to local economy
THEME park Alton Towers is opening attractions to the public in the run-up to Christmas.
The move, the first of its kind, has prompted speculation that the resort could soon open all year round.
Fifteen new employees have been taken on as the resort is transformed into a winter wonderland for three Santa days.
The new Sharkbait Reef by Sea Life aquarium and children's rides will be among the attractions to open.
Grottos have also been built at the Moorlands attraction and youngsters will get the chance to meet Santa and his reindeer.
The move has been welcomed by theme park enthusiasts.
Dan Ketteringham, a 24-year-old marketing assistant, from Wrexham, said: "I think it is a good thing and a further step to Alton Towers opening all year.
"It is a positive move for visitors, the local economy and bed and breakfast businesses."
Dennis Power, landlord of the Blacksmiths Arms in Alton, said: "Anything which brings business in for bed and breakfast businesses and pubs in Alton in the run-up to Christmas is to be welcomed."
Local councillor Tony Moult said: "There are normally activities at the hotels over Christmas. I don't think it will create a lot of extra traffic."
An Alton Towers spokesman said: "It is the first time we have opened a selection of the theme park rides over Christmas. They will be exclusively for hotel lunch guests.
"We have day packages available, which include a Christmas lunch, access to the rides and attractions, and a visit to Santa in his secret grotto."
The Santa Lunch Days are on Sunday, November 29, Sunday, December 6 and December 13.
The resort is also offering hotel packages over Christmas and the New Year.
Reservations for the Santa Lunch Days must be made by telephone on 0871 222 6693. Tickets are £29.50 for adults and £21.50 for children.











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