Jubilee fever boosts sales
SUPERMARKET chain Sainsbury's saw an extra two million visits from shoppers in the week of the Queen's Diamond Jubilee.
The bumper sales included a run on party food and bunting, as families celebrated the royal anniversary in style.
Sainsbury's, which has stores in Hanley, Stoke, Newcastle, Biddulph, Alsager, Crewe, Nantwich and Stafford, said underlying sales rose 1.4 per cent in the 12 weeks to June 9.
That increase was down from a 2.6 per cent rise in the previous quarter, but bosses said it was still stronger than the rest of the market.
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The retail giant saw 24 million customer transactions – about two million more than normal – in the week of the jubilee.
It sold 550 miles of bunting, 670,000 Union flags, and more than 600,000 bottles of champagne and sparkling wine.
The trading update came after rival Tesco revealed earlier this week that UK like-for-like sales had dropped by 1.5 per cent in the 13 weeks to May 2, although the run-up to the jubilee was not included in the figures.
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