MARK Warren, pictured left, is managing director at Fenton-based window manufacturer Lister Trade Frames, which employs more than 100 people.

He said: "We started life as a small business some 35 years ago and will be happy to share some of the reasons why we have been able to grow to a national award-winning company with sales of £8.5 million."

Newcastle PR expert Richard Swancott said: "While businesses can benefit from PR, many either don't consider it to be an option for them, or don't have the budget to use an agency.

"Showing them how to run their own PR campaigns, and the reasons for doing so, is a major part of our business and Local Business Accelerators is an extension of that."

Eccleshall marketing specialist Caroline Law, founder of the Staffordshire Marketing Academy, will also be providing advice.